Top 5 Personalization Apps on Android in UAE Q2 2023

The second quarter of 2023 saw notable activity in the personalization app category on the Android platform in the United Arab Emirates. Here, we break down the performance of the top 5 apps: Background Wallpaper, Open Wallpaper, Fake Video Call, Prank Call, Photo Lock App - Hide Pictures, and Wave Live Wallpapers Maker 3D.

Background Wallpaper saw a significant rise in weekly downloads, peaking at 10.3K in mid-June. The app also experienced a steady increase in weekly active users, reaching 12.4K by the same period. Despite these gains, the app did not generate any revenue during this quarter.

Open Wallpaper demonstrated a remarkable surge in downloads, starting from a modest 29 in late May and skyrocketing to 15.3K by mid-June. Active users followed a similar trend, growing from 972 in May to nearly 18.8K by mid-June. However, like Background Wallpaper, this app did not record any revenue.

Fake Video Call, Prank Call maintained a consistent performance with weekly downloads fluctuating between 1.4K and 5.5K. The app's revenue remained modest, ranging from $4 to $10 per week. Active users showed a gradual decline, from a peak of 5.9K in early May to about 2.6K by the end of June.

Photo Lock App - Hide Pictures exhibited a stable pattern in downloads, hovering around 1.6K to 2.5K throughout the quarter. Revenue for this app varied, peaking at $25 in mid-June. Active users remained robust, with numbers consistently around 32K to 36K, reaching a high of 36.1K by the end of June.

Wave Live Wallpapers Maker 3D showed a steady increase in weekly downloads, peaking at 3.8K in late May. Revenue increments were also noted, with weekly earnings reaching up to $38 in early June. The app's active user base grew from 3.4K in late March to about 4.5K by the end of June.

For more detailed insights and data, visit Sensor Tower.